The landscape posters are the same as the portrait posters so I won’t talk too much about it, I thought it was just interesting to see. The poster on the right uses 4 star ratings and 3 quotes, it also displays how the film showed at the Venice Film Festival for which Brad Pitt won Best Actor for, the Venice Film Festival is far more arty and as I said in the last post, this represents the film far better than a poster with a cowboy showing his guns like a trigger happy outlaw in an action packed Western.
Previous winners at the festival included Brokeback Mountain (Dir. Ang Lee), Somewhere (Dir. Sofia Coppola), The Wrestler (Dir. Darren Aronofsky) and lesser known foreign films such as Lust, Caution (Dir. Ang Lee) – USA, China, Taiwan and Faust (Dir. Alexander Sokurov) – Russia.
Brad Pitt won the Coppa Volpi for Best Actor and is in similar company with Joaquin Phoenix and Philip Seymour Hoffman for The Master (Dir. Paul Thomas Anderson) and Michael Fassbender for Shame (Dir. Steve McQueen).
All these films are valued artistic films from the past 10 years and like Cannes Film Festival, Venice attracts these types of films however this wasn’t placed on every poster which again shows how Warner Bros didn’t want to promote it like award winners from previous years would’ve.